The Facebook mobile app which is accessible from all the mobile devices does not allow external apps such as the Qualifio apps.
Qualifio found a solution to that problem and created what we call a Smart URL.
Thanks to the Smart URL the mobile users of Facebook can now access the Qualifio apps.
While creating a campaign on Facebook a Smart URL is automatically generated by Qualifio.
This Smart URL is the link that you will find in the step 1 of your campaign in the manager. This link must looks like this: http://qlic.it/...
When you have to share a link to a campaign published on Facebook, it is very important to share the qlic.it link instead of the one of facebook that looks like : https://www.facebook.com/nomdelapage/app/194911767865032?app_data=FB75341F-B434-7D93-7458-43A7C80DD630